Unignorable by Oliver Aust and how I read (my reading system)

My reading system

I read quite a lot. When I read fiction, I just read and enjoy it. For non-fiction, I often take notes and highlight. I used multiple systems how I do it, and for those of you who know me, I need to change these systems from time to time to stay interested.

Consumption and capturing layer

I read and listen to a lot: Blogposts, Websites, Paper Magazines, Books, eBooks, Kindle, Podcasts, and some more. I want to use the built-in highlighting and commenting features where possible, and I sometimes want to save something on the web or in a blog to read later.

  • Digital Books: Kindle, iBooks, Medium, and Feedly have their own highlighting and commenting systems
  • Blogposts and Websites: I want to read later or want to tag/ remember/ highlight I save to Instapaper or directly in my Resonance Calendar (Here is a video that can give you some inspiration on how to build your resonance calendar).
  • Paper books: I use readwise.io to scan passages of the books I read. This works so easily and well that for the first time, I don´t find it annoying to use my phone to capture text in books in “reading situations” that, in my case, don´t involve a studio-like environment but rather weird perspectives and lighting.
  • Podcasts: Most of the time, I listen to podcasts and take notes. Since last week I am using Airr to listen to podcasts and user their notetaking feature to highlight bits I want to remember. As they are transcribing the podcasts, the highlights are saved as text snippets in Instapaper.
  • I still need to figure out if I want to/ can include video in this.

Aggregation/ Learning Layer

I use Readwise to aggregate all highlights. Once I had set up the synchronization of my capturing layer with Readwise, I started using the learning features of Readwise to resurface highlights and notes automatically. I get one email every day with six highlights with a priority on recently read content. Here is Readwise’s post on how to actually use what you read.

Reference Layer

I synchronize my Readwise highlights into my RoamResearch database and my Notion based resonance calendar. I have not figured out yet which of the two tools I like more to use for this particular purpose. As the content is automatically synced anyway, I might choose in a few weeks.

And what about Oliver's book Unignorable?

I think it is a great read. In a very structured way, Oliver guides through the process of building a truthful personal brand. Here are some of my personal highlights from the book:



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Joerg Rheinboldt

Joerg Rheinboldt


serial starter, APX.ac Axel Springer Porsche MD, Bahlsen Board, betterplace.org co-founder, Berliner Stadtmission, tech enthusiast. joerg.campsite.bio